John Bresee

“(the iPad is) not nearly as good for creating stuff. On the other hand, it’s infinitely more convenient for consuming it” — Pogue In one sentence this anonymous scribe captured the essence of the iPad. It’s a consumer oriented cash generator with almost every form of payment waiting for you to join. We may well get out of this recession because Steve Jobs willed it to be.

One analyst just raised his 2010 sales number for the iPad to 8-10 million. Which is a ridiculous amount when you consider the category doesn’t exist yet. Which is silly for me to mention it’s not like the analysts spotted the housing crash, the dot com crash or any of the other eighty three recorded fiscal bubbles…but still, they are analysts and presumably they have more wisdom in their domain than I, so I listen.

But what I am guessing and feeling is that the iPad is going to revolutionize in a different way. The notion of personal browsing. That ecommerce+ will be at your fingertips  and it will be incredibly powerful. This is not a browser who’s history you have to wipe to keep corporate from reading it, but instead your own that you carry with you…history of all messages, commerce browsing, blogging, writing, photography. The iPad will be the window into your own lives and others.

Ecommerce only represents 6% of total commerce in the US…but it’s the fast growing segment  and will be for years to come. It is expected to grow 2% a year for the foreseeable future and that is without mobile factored in. The iPad will do an interesting thing in that it will help migrate those who have been resistant to ecommerce by way of a more friendly environment where commerce will, perhaps feel less threatening. So it will increasingly steal from the physical side of commerce. For the cognoscenti ecommerce will grow faster due to a deeper wallet share. Suddenly commerce that never would have happened over the web will be possible, be it the hot dog vendor or bike parts for a kick ass bike/community/commerce app. Those who comfortably spend on the web now will see their spending accelerate as the software grows to meet capabilities in the new hardware.

And in that way the iPad will work to combine the aspects of commerce that are already appealing with those of geo-tagging, nearest physical product, best price within five miles,  and much more to move a large percentage of wallet share to the web. So ecommerce will grow, again at a much faster rate than it has. And it will grow in new, unexpected places that get the distinct advantages of this format. For instance in-game digital product sales might well grow at an astonishing rate.

And Android will follow along with their impossible to beat “Better Than Free” model and slowly and they will own the lower pricepoints. Yet this is a market that is already proven, the $275 netbook is very desirable. Add in a touch screen and phenomenal OS and it will be a dream browser. The Tablet is here to stay. And so is the app. A web page is nonspecific brochureware for the dying 2000s and  an app is the perfect hyper-focused one purpose tool for which this generation was born to use.

High price-points will be Apple‘s as there is something luxurious in software and hardware designed together. But Android’s breadth of connectivity to massive data sets creates opportunities that I don’t have the brain power to imagine. Apple and Google do something that no other companies do, they create moments when the current and future exist at once. It’s this strange feeling, as if for a moment, we get a moment of living in the future just by way of a new product release. What a cool capability.

Tablets will not have to war for its share of computing. It will instead be the third form of computing and within 36 months the primary mode for ecommerce.We won’t stop using our laptops and desktops and we can’t give up our mobile phones.” The world never converges, it only diverges into more ways that we can stay in touch, buy, say hello, record our thoughts, support our existence.

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From the site Androgeek on how to install a new Android theme:

“Instructions for Installing Themes on Your Android

1. Rename the theme to update.zip

• Themes usually come in .zip format with a title. It is important to change file name to update.zip. You will need to right click file, and then right click again to rename.
• If you have multiple themes that you want to download, just download them to a separate folder and remember to follow the instructions and download them to the SD card and then rename with update.zip.

2. To the root of your SD card, copy update.zip.

• You need to copy update.zip to the root of your SD card and not to a folder but directly on the letter drive.

3. Reboot the phone in recovery mode…”

It goes on for another thousand words and seven or so more steps.

If you have to tell your users to rename, unpack, reboot…IN RECOVERY MODE, then we’re a little too close to Windows ’95. These days I expect my computers to do all that geekery for me. If they can’t then their UI is just not quite up to par.

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Phonegap is a new open source multi-environment development tool. One of my biggest fears around the incredible race between Apple and Android has been about the cost of doing dual application development. Mobile feels a scary enough jungle when you are looking at Apple development, but add in the multi-verse of Android phone builders with a myriad of screen sizes and other strangeness and it looks like a massive amount of friction. Thankfully the software world is filled with the smartest people in the world who perceive problems beyond the horizon time and again and rush to fill the coming void.

My guess is that the Apple Tablet will be an overwhelming hit which will change personal computing once again…but add yet another layer to development. And my guess is that Phonegap will be there quickly as well. So thanks Phonegap. Read about it on CNET

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Don’t get me wrong, slide rules are cool. We never would have gotten a man on the moon without them. I’m always envious of anyone who can run a slide rule or an abacus or even the classic Texas Instruments 12-C. Tools like these are amazing, deeply layered and powerful. They are often the engines that true scientists use to change our world, innovation by innovation.

As I slowly get to understand the Droid I realize that it is a far more layered and powerful machine than I realized at first glance. It is rife with problems but even more deeply loaded with innovation and promise.

The App market is the wild west, with every download a gamble; many of them crashing right out of the gate. And I wonder if I’m giving login information to hucksters. I just don’t have the faith in the Android marketplace that I do in Apple‘s App store. But it’s cool.

There are physical aspects of the Droid that are wonderments, like the haptic touch screen keyboard. And there are physical aspects that are embarassingly bad, like the slide out QWERTY keyboard. It’s wholly unnecessary due to the excellent software.

The more I explore the more I learn to love the Droid. But it does not make me love my iPhone any less. The iPhone just works and it works beautifully and when it comes to communicating, be it text or voice, I want something straight forward that never crashes and has the usability of a simple light switch. In mobile simple is great. But the Droid, while overloaded with stuff, is a fascinating device.

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The Droid is far more phone than I gave it credit for initially. It’s seems inconceivable but in the two weeks that the Droid has been available the Android OS has suddenly amassed 20% of the mobile internet traffic in the US.

RIM, which is the DOS of mobile Internet, is watching its awkward mobile traffic share swirl down the drain. One could reasonably guess that the market caps of the trailing providers will follow.

Palm, the inventor of the space, will likely be gone in a very short while. It’s sad as it is a once great company that made understandable wrong turns.

Microsoft is so busy competing in a raft of worlds that it perhaps did not determine that only one path mattered; mobile. They can lose the living room and even the server room but mobile was a must win. And in years of OS (CE, Mobile, etc.) releases they never seemed to be able to envision the endless vista that mobile truly represents.

It’s a two horse race now, Android vs. iPhone. It’s important not to understate that apple has created the fastest consumer technology growth ramp the world has ever seen. But Android is much closer than I thought was conceivable.

What matters is that for anyone looking at mobile development the paths will have to be bifurcated. Releasing apps for one world won’t be enough anymore…and we have yet to release even one. To find the world changing so quickly, even before entering the game is a frightening prospect from an enterprise planning point of view. I cling to the hope that where change is fastest is also where opportunity is greatest.

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(Full disclosure: I’m long goog and aapl).

Two billion downloads. You can’ t really say that enough. It’s hard to appreciate the magnitude. Most of my life growing up I watched the Mcdonald’s sign change from 10 Million Hamburgers Sold to 100 million and finally a billion. Then one day they gave up and just said, billions of hamburgers sold…but that took me from the 70s to the 90s. And yet Apple served up two billion iPhone apps in less than a year. It can’t be overstated, this is the fastest consumer growth the world has ever seen. It’s amazing.

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