John Bresee

If you don’t have an iPhone then you are one of the teeming masses of the world that has missed yet another crucial juncture in technology. I don’t want to love Apple. They’re smarmy and pretentious in an icky way. Were they on the island in Lord of the Flies they would have been Piggy and that’s no way to get ahead in a uptight society. But the truth of the matter is that Piggy made fire with his glasses. He was damned handy to  have around.

And in this world Apple is quite simply the best product company on the planet. They make beautiful brilliant products. Okay, they kinda suck at customer service and their web site is oh-so hip circa 2005. But when it comes to stamping out a product you can hold in your hand it dwarfs all others…whatever the category. *For all you sad wannabes toting your BoysenBerry Crescendo and saying, “it has a touch screen too”, please, please just shut up and click away on your miniscule QWERTY keyboard. I know, it costs you $150 to get out of your contract…yawn again. It’s worth $150 to stop the bleeding and join the world. Simply put Apple is five years ahead of the nearest competitor in wireless. It’s like Icarus boasting about having Greek bees wax with a one degree higher melting point while Daedalus is kicking it in a G5.

Rather than get your dander up and say things like, “there are 11,000 apps in the Android app store”. Yawn. Apple has sold or given over 2 billion apps. The competition is laughable. It’s like Manchester United taking on my sons team, the Condors. There is no competition in wireless smart phones. It may burst to life again in a couple of years, but I haven’t seen signs of it.

And it’s the App store where the love resides. It’s so good that I check it at least daily. And when I find a new app; in whatever category; my life becomes instantly better in that way.

The momentum behind apple is enormous. They have created a better UI, a better way to navigate the web, a mobile eco-system that works and ultimately the one portable computer that we must all own.

I had a Blackberry for quite a while. And it had as much in common with Apple’s communication platform as my first tin can and string phone. Good luck wireless world. You’re going to suffer for a long while.

*Apple, you suck at mice and that is inexcusable. The Apple TV is cool, but not cool enought to bear  your name.

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Tags: App Store, apple, blackberry, google, Handhelds, iphone, Lord of the Flies, QWERTY, rim, Smartphone, Website

This entry was posted on Tuesday, October 13th, 2009 at 3:39 am and is filed under Business Principles, Ecommerce, Thoughts about Entrepreneurship. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.