Intro to Tramdock–I notice that my tone is very pridefull. Clear warning of trouble to come for me

Ski shops rule. I’m not talking Sports Authority’s generic pile O’ crap, but the real deal ski only ski shops. The kind of shop that smells of funky burnt p-tex, shuts down when summer rolls around and is filled with the pure love of sliding on snow. As a kid I spent hours hanging around Omer and Bob’s Ski Shop in Hanover, New Hampshire; dreaming of when I would get my first new pair of skis (Kastle) or when I would be able to ditch my lame Salomon 101s and get a sweet pair of Burt Bindings (never happened).

Fast forward 20 years and I find myself launching a ski shop. Hopefully the ski shop. For some reason shops on the web seem to lack the passion of brick and mortar shops. Instead of purely focusing on skiing they seem to veer off and sell any damn thing. Wooden summer chairs, fanny packs, and butt ugly one piece powder suits.

Not in this house. At Tramdock we are selling the best ski gear on the planet backed by the best service. We have a room, somewhat stinky, filled with full-on 100 day tram riding fanatics, sitting by the phone waiting for you to try and stump them. When the phone isn’t ringing they are picking and packing boxes or writing reviews of the gear. Our catalog manager hit Alta’s slopes at 6 am this morning and skied 24” of fresh Charmin smooth pow. Alta doesn’t open for another 20 days.

This company is an offshoot of Backcountry.com, the hardcore outdoor gear fanatic’s site. Tip of the Toque to the hippy’s across the hall…we love ‘em but we’re over the patchouli lovefest and wanted our own patch of the Internet. I’d been bitching at my business partner, Jim, for the last three years about this idea. Saying, “we can build the most core ski site on the web…just kick down the cash you motherless tightwad.” It’s understandable that it took him awhile with that kind of cajoling. At any rate, it looks like a goer. By this time next year the Tramdock crew will have several thousand more days under their belts, millions of feet of ‘vert and be running the Best Ski Shop on the Planet: Tramdock.

Pray for snow,

John

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